Pageant of the Masters 2015 Preview

2015 Pageant of the Masters

Pageant re-creation of Edward Percy Moran’s “Betsy Ross Presenting the First American Flag to General George Washington.”

A few weeks ago, I had the pleasure of attending the Media Preview Night for Pageant of the Masters—an 82-year-old production based out of and born in Laguna Beach, CA—where famous works of art are recreated as “living pictures” using actual people.

If you’ve never been to a showing, first, let me preface this post by saying that seeing photos and reading about the event here do not do it justice.

Pageant of the Masters is an inexplicably cool program best experienced in-person.

2015 Pageant of the Masters

On stage, Master Carpenter David Talbot and Pageant Poser Paul Goldie help the volunteers with their poses on set.

Fellow Instagram blogger Matt Trottino summed it up perfectly, “When you watch this show, something turns on inside of you. Even if you never thought you liked art before this will be the thing that turns it on in you—it’s the coolest thing.”

The production incorporates live narration, original music played by an in-house orchestra, a surrounding Festival of Arts (with 140+ local artists), and a killer theme: The Pursuit of Happiness.

“We are living a fast-paced existence in the digital age,” says 20-year Pageant Director Diane Challis. “Maybe this is a good time to slow down and consider the ways in which art reflects the quest for happiness in different eras—and different cultures.”

This year’s show highlights history’s most famous artists and their own interpretation of true happiness. “I think we will find we have more in common with previous generations than we thought,” Challis continues. “ The desire for happiness is integral to being human.”

And isn’t it the truth? Just Google the word “happiness” and witness 345 million sources of information appear.

Rochelle Veturis Coles Kennedy

My little moment of happiness, my darling Kennedy at three months old.

A nice tie-in to the topical theme is a social media contest Festival of Arts & Pageant of the Masters is hosting (from June 8 – July 8, 2015).

Share your “happy moments” on Instagram, to their Facebook page, or simply upload a photo to Twitter and be in the running to receive a slew of prices and perks (listed here), valued at more than $2,000.

Make sure to follow Festival of Arts/Pageant of the Masters on Facebook, Instagram and Twitter—and use both the #ShareYourHappy and #FestivalPageant hashtags in your Instagram post, Facebook post or tweet, for your entry to count.

You know I’ve been posting like crazy because of a little toddler, named Kennedy Coles, who brings joy and happiness to our family—and our social media family—daily. (Side note: Irony of all ironies, I had to bring Kennedy to last year’s Media Preview Night because our childcare plans fell through. She was 10 months old and thank goodness, behaved beautifully.)

For full contest details and rules, see this page. To purchase tickets for this year’s Pageant of the Masters visit or call (800) 487-3378. Tickets range in price from $15 to $230 and performances run nightly from July 5 – August 31, 2015.

Rochelle Veturis Coles is Chief Executive Officer, Public Relations & New Media Strategist at Sister Act Media. Her consultancy works with mission-focused brands to amplify their impact in the “socialmediasphere.” Last year alone, she worked with more than 200 newsprint, television, and online media outlets. Named a “Twitter Powerhouse” by the Huffington Post, Rochelle has been featured on MSNBC’s Your Business, KTLA5, OC Family, OC Metro Business, Orange County Business Journal, and Orange County Register, to name a few.


  1. Great post and all so true. This show is a bucket list must. I’ve been to Pageant of the Masters once and I loved it. It’s amazing what they do in these pieces. Also, thanks for sharing the contest. I’m late to the game. But, I’ll be sure to #ShareYourHappiness (my happiness).

  2. Thanks for this post, Rochelle. I’ve never considered myself a lover or connoisseur of art, but this write up & your photos on Instagram – yes, I follow you lol – look so fun & so cool. I will absolutely need to check it out!

  3. Thanks for the info, Rochelle! The festival looks amazing! What a sweet contest, too! I’ll be sure to start using the hashtags! :)

  4. What an awesome theme this year! I think Mr. Trottino summed it up perfectly. It is such a magical experience! I hope we get to attend this year.


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